This is quite obviously an issue of the importance of the individual not being recognized. Typically, people of this stature are very vocal and demonstrative to ensure that everyone understands their importance by uttering the all encompassing phrase "Do you know who I am?" - thus ensuring the proper level of attentiveness and recognition. In this instance it appears obvious that this trigger was missed somewhere in the process and thus the appropriate respect was not observed.
In the interests of easing future dealings with this person, it is probably best if her name and picture be properly publicised so that no future error is ever made in ensuring that the accommodations and treatment meet the expected levels of service.
My genuine sympathies to all the crew involved.