So young women ‘who might not have previously thought about flying’ are encouraged to take out a loan for £120,000+. And Easy Jet is ‘on the hook’ for that amount should they default. If I we’re on the board of directors, I’d shut that little number down right away.
I doubt many would default. Also it would be insignificant compared to Easy's advertising budget - and Easy probably consider it as good advertising (ignoring some of the people on here, obviously!!)