‘Faith’
Nice video, good narration and graphics. Big company big budget.
The problem is, Airbus Helicopters, you exposed us to your ‘company values’ after the crash when, in your desperation to keep the machine selling, you tried to blame innocent parties. Maybe it was sinister and deliberate, maybe it was just wishful thinking. It worked, for a very short time and even now your lies have not completely disappeared as those who lent on them are too stupid to let them go. The victims of your deception were offered no apology or compensation. The lies were concocted and propagated by your highest level managers and ‘best’ experts. Even the president of France got involved.
You need a new helicopter with a gearbox of more robust design. You also need a new management team and a new set of values, which you cannot buy from a marketing sub contractor. You need to go back to how you used to be.