This tourist attraction card has been mentioned before.Majority are day trips on coaches from local area or tourists passing through to Scotland.Next highest are walkers..so how much can you get in those overhead ATR lockers..walking sticks,boots,dogs,you get my drift.Arrive at airport and you are still 30 plus miles from the start of the real lakes..car hire anyone...not yet in place.Bus service..not yet in place...train...nope.
The answer is to attract new inbound tourism..over to the tourist board.Business passengers just does not exist..history has proven that.