I do wonder if AA and UA could not make it work with their multitude of onward connections then what chance does an unknown Icelandic airline stands ? BHX needs links to the US, but I'd have hoped a better known brand would have given it a shot. Primera need to invest heavily in advertising and keep prices low to establish themselves or they'll not last long and BHX back to square one. Sorry to be so negative, but as posted above...it's all a little odd...that said I hope it works.
They are also showing same flights from Stansted, which is in a similar position to BHX in TA ops, but Paris CDG also, where they will face the dozens of options from all the US carriers and Air France ! Either very bold or very stupid !
Last edited by eggc; 20th Jul 2017 at 08:03.