I laugh when I read the early stuff about Virgin and that JB was the Messiah [when really he's just a naughty boy].
The proof is in the pudding as they say. No matter how much spin people put on the performance of VA it has turned out to be nothing more than a revisit of the last days of Ansett. Now propped up by foreign cash and very slow to pay creditors [inside source] and from a couple of creditors I know...