Sure, WHBM. Those with wealth now in Russia and former communist countries have the freedom to take their holidays in the Mediterranean, Western Europe or even further afield. This is not a negligible market either. Partly in response, some of the old 'eastern' resorts like Varna and Bourgas are trying to smarten up their act - they can still compete on price, and the climate is good, but they just don't have the 'cachet', I suppose.