PPRuNe Forums - View Single Post - VIRGIN fleet review
View Single Post
Old 23rd Mar 2017, 09:38
  #166 (permalink)  
Falling Leaf
 
Join Date: Sep 2007
Location: Australia
Posts: 316
Likes: 0
Received 0 Likes on 0 Posts
Virgin still had the aspirational goal of becoming Australia's airline of choice...

How can that be the case when you get rid of your 100 seater with no clear alternative operator in place who will fly your pax around with the same product and with a VA paint job on the skin.

Ditto for the ATR, reduce the fleet by 3/4 therefore basically giving up everything north of Coffs Harbour.

How can you be Australia's airline of choice when you've either given up on regional or you are going to shovel your pax onto other operators with different product and branding?

Maybe all this 'strategy' is nothing more then a fire sale to keep the doors open until the last folly (HK from MEL and SYD) finally sinks the listing ship?
Falling Leaf is offline