The problem here is the assumption that women need to be inspired or mentored by other women or they have no hope of getting out of the kitchen.
The other problem here is also that somehow a female pilot is considered to be "different" to a male pilot.
Just "birds" eh? Silly, decorative and to be put in gilded cages? The word "bird" really is objectionable.
Most of us moved on from those attitudes about 80 years ago. TCT's publicity people were really wide of the mark in this campaign. The sexism of low expectations is still sexism.