Management should look around.. the competition and see how the business and first class should look. Passenger DO travel with other airlines, so they do know what they are being offered, when they ride around in a dated aircraft (mutton dressed as lamb) and minimum service. Good luck for the future.
Emirates business-class review: A380 Dubai to London Gatwick - Telegraph
'Moisturising' pyjamas: Emirates' new perk for first-class passengers