These videos are different to the ones created a few years ago. They have taken bullsh*it to an entirely new level. They have a problem and they know it. First they lower the minimum requirements in order to get more applicants through the door, then they introduce a slightly revised package to entice more experienced guys to join. Now these videos try and 'sell' UAE and EK as a lifestyle job, more so than ever before. Some people will be lured by such glossy videos, however most are smart enough to see through it all and realise if a company such as EK needs to produce videos such as these, then something is not right with the job/package. What's next? Commuting contracts?
