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Old 14th Nov 2016, 09:54
  #3609 (permalink)  
Cazza_fly
 
Join Date: Mar 2011
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Originally Posted by Rivet Joint
Is anyone able to explain why they have two different liveries? Personally, I think their holiday one is tacky beyond belief and makes them look like a tinpot operation whereas their silver one is quite classy. It's also confusing them having two liveries. Weird decision.
The Jet2 holidays livery is more a "billboard" to promote the Jet2 holiday brand.

I personally wouldn't say it's confusing. They manage to market well enough so that while customers know its a seperate part of the businness it's still part of Jet2.com the airline. Its also worked extremely well as it is now considered as part of the "top 3" in the UK behind Thomson and Thomas Cook. Not bad work in just a small few years!
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