I've been digging around using Google to tie in TCT with Artemis with a view to getting the FCA involved if Artemis are out of line with the advertising which is subject to FCA compliance. In fairness to Artemis, they seem to have cut the cord...I can't find any direct reference on their websites.
However, I did stumble over this...
SPIRIT OF ARTEMIS ? THE PROFIT BIRD IN FLIGHT | LIBERTINE LONDON
Note the wording:
We were down at the Goodwood Revival Festival last week to bid farewell to pilot Tracey-Curtis Taylor before she embarks on a solo flight in her open cockpit plane – Spirit of Artemis – from Cape Town to Goodwood.
I'm not sure who Libertine are, or if it is worth following up, but the internet is a big beast, so i thought i'd post it in case it helps.