Selling some seats at a premium prices goes against the business model of all the low cost ops. Where this has been tried before (e.g. Debonair in the UK) it was the downfall of the company - perhaps the DJ managers need to read the Rigas Doganis book on running an airline (The airline business in the 21st century)
Last edited by Colonel Blink; 7th Aug 2003 at 11:11.