I would just like to add that I have flown with easyJet a few times, and their crews win hands down for their safety brief. I have been on several flights where they will stop the demo and go up to a pax and explain to them that they need to listen. On three occasions I have seen them stop the demo and move people from the exit area as they were not paying attention to the briefing. This I find Incredible. Takes a lot of guts to make someone move while everyone is watching, and makes people think. Once I have seen 2 pax offloaded as they became arrogant and aggressive towards the crew mwmber as they were disturbed during their little chat while the demo was on. Keep it up guys, maybe other airline crews will catch on and do the same thing!