Again, zero evidence, no data, nothing.
When did we "cut back the First Class"?
We cut back First Class when the offer on our premium LHR route fell from 36 daily (4 B744s a day with 9 proper First Class seats installed) to 18 daily (3 of the 5 daily B777s have 6 hello kitty First Class seats installed)
We cut back on First Class when we decided that NONE of our multitudes of coming A350s will have First Class installed, NONE
We cut back on First Class when instead of serving salmon and caviar as a starter we started to scrimp and offer only the caviar
We cut back on First Class in a more general way when we decided that the B777 was going to be our flagship, our premium product: a clear step down from our B747s. The B777 First Class simply doesn't compare to the bliss of turning left on the queen; with the galley in front of you, the 300 pax filing past you as they board, and then for the entire flight the crew and pax walking back and forth beside you on their way to the galley or the toilets as you try to sleep.
Take one flight in an A380 and there is no comparison there either, the B777 is loud, seems to rattle to bits on every takeoff and landing, and doesn't ride turbulence well.
You may be in denial but we are simply not the premium carrier we used to be, we sadly appear to be headed into the "just another Asian carrier" category.
