Its amazing that the Cabair supervisor there didnt put a stop to it, or even that the pilots didnt say something, unless they did but its not posted here.
The perception of the helicopter industry is something that every one of us must take into consideration, especially at events such as that. Even if they had a great flight and saw some great flying, the last thing these passengers might remember is the guy getting them out of the helicopter with a Fosters in their hand. No excuse for something like that.
Would be interesting to see what Cabair management have to say about this. What about someone in the UK calling them and asking what company policy is.