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Old 3rd Mar 2016, 11:03
  #4822 (permalink)  
JM926
 
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Originally Posted by EI-BUD
JM926,

Jet2 is very differentiated in the market. The jet2holidays brand is huge for package holidays in the Northern Ireland market. They have less to worry about than say EasyJet, who at the face of it will be competing for the same thing. Yes EasyJet have holiday options, but this is far less developed than the Jet2 offer.

Jet2 also has the diversified model with revenue from freight, and typically low cost aircraft that are old and low or no repayments. They can compete effectively. They have demonstrated resilience in the Leeds market where Ryanair set up a base in competition...

EI-BUD
Indeed-I work for J2 so have seen that across the company just less than half of passengers are on a package holiday.

I had just assumed that Ryanair would be a little more innovative when they arrived!! Certainly good to see some new routes there like Berlin.
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