I am acquainted with a development engineer on tis project who worked all through the old Airship Industries days too. This isn't another Airship Industries revival, it is an entirely new product (imported from USA) and a new company altogether though inevitably many of the AI people are there.
The project is hardly new, it's been going at Cardington for at least 3 years though only now coming to inflation and flight. The engineer I know is very enthusiastic about it and reckons it has a far better chance of being a success that AI, who if you recall made a number of ships before their demise, but this thing has features like self mooring (a sort of air cushion like a hovercraft) that set it apart.
We'll see, but it looks clever enough to succeed.