Another manifestation of getthereitis.
The correct procedure is to divert to an airfield with a runway in a more appropriate direction.
Busting limits is stupid and dangerous. We dont know for certain that the limits were broken in this case but it looks like it from the pictures.
What are you basing this drivel on? What evidence do you have that they were operating outside the limits?
I'd bet a substantial amount that they were all operating within the limits of the relevant AFM/OM. If we diverted every time there was a crosswind, Leeds, Birmingham et al. wouldn't see much traffic.