I agree, the worst thing that could happen is half baked routes started, then pulled..It all comes back to the political situation with Spain.Little is going to happen in the short term until the new Madrid Government forms a view, and that may be some time off..
Although Jerez is a larger airport in the region, no one has really shown much serious appetite for it,so far and Seville is too far away. Malaga is not everyone`s favourite either..
Time,though, will tell