Originally Posted by
G-FORZ
Could be busier still if flybe & Wizz advertised what's on offer, seems to be really lazy attitude to route promotion throughout the region, hoping people will just find flight options from DSA online.
Wizz are well known in the markets in which they are engaged - advertising by whatever media other than online I don't think would be cost effective.
FlyBe, perhaps may find advertising of more use - and certainly where I'm from they run radio campaigns selling both their East Midlands and Birmingham offerings, and it wouldn't surprise me if nearer the time you find advertising popping up on commercial radio.
What we have to remember is that today people research and book their flights online, and if the online marketing is right then prospective passengers will find the services easily on the web. Airlines don't have money to burn on costly broadcast and press advertising when the web will do it for them.