The truth of the matter is that CX is beginning a slow and inexorable decline. They have never really been 'well' managed. They have succeeded only because of their privileged position in HK, basically a monopoly, that is now being unwound by the government and the pressure of competitors like Emirates. Instead of focusing on growth and product, they are institutionally blinded by a need to 'manage', and spend all their effort and energy on waging war on the very employees that have basically allowed the airline to function as well as it has over the past decades. Now, the dysfunction at the top has caused those same employees to actively work against the airlines long term interests, resulting in the airline stagnating at just the point in history where it most needs all areas of the operation to be functioning as an efficient and productive machine. On top of that, the always present fallacy of building an airport at CLK is becoming apparent, as it can never provide the operational flexibility needed. Even a third runway is pointless, as it too will be at capacity the day it opens. Meanwhile, Emirates and all the other Gulf carriers will be operating from ever expanding modern airports, with better aircraft and a much better product (who really believes our 'first' class is anything compared to Emirates first class product on the 380?). Our management should be focusing on making sure we are expanding to all the markets that we can make money in, and not worrying about the incremental cost of employing competent and experienced aircrew. Soon, many of us are going to wake up to the fact that the only viable career (one where you can afford to be married, have children and put money away for retirement) will be with the dominant Gulf carriers. That is probably the story for the next 20-30 years, until the next sea-change of revolution takes place in the industry. CX had it's time from the 80's through to the 2010's. They probably can't survive with the myopic and incestuous Swire mindset still fighting their 18th century 'mill owner' battles against their employees instead of realising that their real danger is growing at twice their rate, with better hubs, better aircraft, better regulators and better management. Nine weeks profit share....sounds like they at least want to find a way to show their employees that they have a reason to work there. Who at CX is deluded enough to believe they have a career here anymore?
on the button Mr T!
