poon what's wrong with their website ?
A website doesn't need to be pretty. Look at Ryanair, the worlds most successful airline by far.
It had the worlds ugliest airline website by far, but it was incredibly successful.
Now it just looks similar to many others.
+ look at the fleets
Free Spirit - 1 x beech 1900 (operated by Westwing of TSV)
Ryanair - hundreds of 738's (so many hard to keep count)
Is anyone going to say, I won't fly them because I don't like their website. No of course not. Ryanair proved that.
Flying into Essendon is a great move. MEL like all other big airports are bloody horrible places.
Question is, how can you make money with a beech 1900. With so few seats, economies of scale working against them, esp cf. Rex Saabs.