On the beach
Why are the British so afraid of taking a big innovative leap these days?
We are a mature country, fat and lazy. Every country reaches this point of being risk averse and frightened of upsetting anyone - such as newspaper owners.
You can look at other countries when they reached their 'End of Empire' for examples and also consider some of the big, fat, mature global companies who do not innovate but play it all safe so as not to upset the stockholders. Of, if you wish to stay in the spirit of PRRuNe (
) consider which airlines take risks and which do not.