"even the last bastion of all inclusive the ski market is giving way to DIY"
The highly respected Crystal Ski Annual Report suggests otherwise. Tour Operator organised holidays have declined less than independently organised ones since 2007. Source:
Crystal | Ski Industry Report 2014
"LS have a lot to learn "
Many would disagree - just one example was the lengths they went to during the Volancic Ash episode to get everybody home.
Given that most of their growth has taken place during a deep recession I would suggest that their management has a lot to teach some of their long established competitors (just how many of them have been recruiting as many as Jet2?) I suspect many of their staff feel a lot happier than others that operate out of the same airports.
Finally, the market up north is very different to down south, an oft used phrase is up here is "we know what we like and we like what we know". Jet2 have served that market very successfully. It is no surprise that close to half the flights from LBA in the summer are to Iberia and its islands, the Tuscany visiting Intelligentsia may look down their noses at that but that's the way it is.
