PanAmFalcon:
They are already flying where ever it is possible to do so. The airlines are running on full capacity, the only thing left to do is to increase the frequency and perhaps add a few more destinations here and there.It's not very satisfying having deep pockets since you cannot come up with original ideas to make more money.They just expanded way too fast.Nothing much exciting left.Oman Air and Gulf Air in my opinion are 2 very interesting cases for most aviation enthusiasts for a lot of reasons.
There are many more cities that could be added to the EK network in the years ahead. Sir TC claims that he can rattle off nearly 100 that are yet to be served. Getting the diplomatic niceties out of the way first, could well be the biggest hurdle.