So how much do the angels get paid compared to their boss??
Once we see the standard of their English we will be able to guess whether they are on-shore or off-shored. An off-shored social media Quangle protagonist should cost no more than $20 a week (it's part time). $20 x 250 = $5k weekly - cheaper than a single market one-off 30 second TV spot with the added advantage the great unwashed will struggle to determine whether a Quangle is a QF fanboi with an alternative viewpoint, or whether they are simply a company shill.
As a
PR strategy, I hate to say, it's a master stroke. The internet is forever, so it provides lasting disinformation on a Goebbels-like scale, and cheap to boot!
Of course, if integrity is important to you, then sorry, it doesn't measure up.