When I look for fares on almost any routing where EK might be an option, typically between EU and ZA, they invariably come up as the cheapest or within the bottom three, so I am surprised to see people saying they are expensive. They seem to to have massive capacity and flexibility in their YM system so that they can nearly always undercut other carriers.
I wouldn't fly via DXB if they paid me, but that's another story.
Talking about profitability, I am reminded of the joke about a business owner who was interviewing an accountant. He shortlisted three and asked each of the them a simple mathematical question.
One gave the simplest correct answer.
One gave three possible answers depending on how the question could be interpreted.
One looked over his shoulder and said : "How much do you want it to be?"
You may guess which got the job.
Last edited by Capetonian; 26th Jul 2014 at 08:12.