Try being real honest and see how far you get in any business at start up. S on from a great height that's what. If you cant beat them why not join them. One hell of a lot are on the fiddle so why not?
Because ,in the process, you are screwing -over another human-being. Probably a decent,trusting ,honourable and moral person who the likes of you consider "fair -game"....without considering that they , too, have family and commitments thet you are gleefully shafting out of sheer greed.,
A shameful attitude, I sleep well, every night..can you?