Virginblue,
Just reading your comments there; I sense that StobartAir can fly whatever route it wants. But I cannot confirm if there are stipulations about flying domestically or not. However, their ambition to fly Carlisle Southend suggests that domestics are very much in scope ( of course Carlisle apt approval another).
What it seems to me is that Stobart Air are trying to in the main identify gaps in the market served from London (or sides of London) and develop them accordingly in a niche fashion .
What would be interesting would be if Stobart wanted to launch SEN BHD, the choice of brand that would be utilised, given the development of EI in the London Belfast market yet the strength of BE as a bend too .
Of course EIR not having a base in BHD may be a determining factor but nonetheless if they did the choice would surely be a little contentious ...