Mad Mancunian
Your views on the course are quite onesided.
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'Jack of All Subjects, but a Master of None'
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Yes, this is a course on Air Transport Management and not say something specialised on Airport Car Park Planning.
That said the course is well designed with sufficient depth in all the area of aviation industry and not just airline operations as many other courses do.
And in a one year MSc course you cannot go into any more depth than this course covers.
And the guest speakers are all not former MSc students either, and even if they are remember the course has run for over 30 years. The current years guest speakers have included among others the marketing director of a top airline. a former CEO of another and a VP of a leading GDS among many.
I came to this course after 8 years in the travel agency business. And I was getting into the very same trap you were talking about "becoming too narrow". The ATM course actually helps in having a good overview of the industry in sufficient depth and it is always better for an employer to have prospective employees having some idea and understanding of this specialised industry rather than having to train people from scratch.
In these hard times in the industry, the first jobs to get the axe are often these comprehensive management trainee schemes where selected ewmployees are trained in all functional areas of the job. Keeping this in mind the ATM course is one of the best options avaialble under the circumstances for boith fresh graduates as well as people with some years of experience in the industry who wish to broaden their horizons.
Cheers