Let's face it ... when it comes to business strategy BA have absolutely no idea what they're doing ...
Let's put Concorde back in the air ....
Let's ground Concorde
Let's buy our franchises ...
Let's close them down ...
Let's have ethnic tail fins ...
No, let's don't ...
Let's make LGW a dual hub with LHR ...
No, let's don't ...
And how many more ....
A kid with A Level Business Studies could do a better job of running an airline.