I have to agree with you all that including these Santa flights is really taking the p***.
I wouldn't mind as much if there was only a couple, but there is a significant number of them and when used in the context of an airport with low volumes, then they can skew the overall statistics.
I was quite fond of SNN, but i think they have tried to mislead people here.
SNN's growth will come in time, but it's unnecessary to pull this cheap stunt to give the impression of instant growth.