Whats in a name?
I am having difficulty understanding the logic of changing the fairly successful name of Eurocopter to the new one of Airbus - Helicopters.
I understand the desire for corporate branding etc etc, but Eurocopter flowed off the tongue fairly easily, and I personally do not find the same ease with "Airbus Helicopters". Especially when the "Helicopters" bit is then followed by a model no.
Untidy?
TF