It's easy to get loads. The challenge is to get good yields. Until they improve their image, they won't get good enough loads at the yields they need to offer more capacity and make money. There is, for example, potential for them to operate CPT year round instead of (ZA) summer only, specially now that that there is no more SAA on the route. BA make a profit on year round daily, often double daily and they have the same constraints on the route as VS, the only advantage they have is greater connectivity at LHR.