Centaurus, excellent post
The days of good raw, non dressed up, straight to the facts articles are gone I am afraid. The DCA and Mac Job style of penmanship have been replaced by large font, glossy pages, ****ty advertising, wide page edges, bureaucratic philosophical word wankery. The quotes you mentioned in your post were nauseating yet somewhat amusing, and they had the DNA fingerprints of spin doctors, turd polishers and used car salesmen all over them!
As Sunfish would say, to put it another way, its a bit like comparing Ribald to Hustler! No longer do you get the unadulterated warts and all as you see it product, you now get the edited photo shopped mass marketed massaged version.