PPRuNe Forums - View Single Post - Westjet's Christmas Spirit: Class Act!

10th Dec 2013, 23:17

#5 (permalink)

Basil

Join Date: Jun 2001

Location: UK.

Posts: 4,390

Likes: 0

Received 1 Like on 1 Post

What a PR triumph! Cost of pressies and keen staff and temps: a few grand. Publicity value: priceless. The team/person/people who thought it out and executed it > big Christmas bonus.

Reply