I'd also recommend contacting Trading Standards. They will be able to advise you of the correct procedures to take before mounting legal action (although legal action shouldn't be necessary as you used PayPal) - however, the more reports there are about this shyster, the better informed they will be. This "standard treatment" has been going on for an extended period of time. It is not simply a transient blip in their service. If he is allowed to continually get away with his dishonesty, then more consumers will be in the same boat (or plane) as the rest of us. Trading Standards need to be fully apprised of this guy's behaviour in the hope that they will escalate it and bring him to book.
Too many people like yourself (me included) believed the dishonest claims on his website and then found themselves having to fight to achieve some resolution.
He has already shown that he is not interested in listening to his consumers. It seems that he thinks that the law applies only to everyone else and that he is not bound by the rules that govern the rest of us in business. It is going to take someone with a little more clout than one of his disrespected consumers to open his eyes to the fact that the laws apply to him, also.
Paul..
Last edited by PaulKerry; 23rd Dec 2013 at 13:22.