Memory Lane.
Fareastdriver, clicker, and Taphappy,
I fear Chalk Farm, Merrydown et al may have been responsible for a lot of destruction of property and not a few bruises (but hopefully nothing much worse) in their time.
Our troops were specifically warned against the stuff on first arrival at Wartling, with the inevitable result that they made a bee-line for it as soon as they hit town, with the inevitable result................
I suppose "Chalk Farm" probably predates the Cider firm; they just used the name and may well be defunct, but the name lives on. If you have a local Historical Society, they may have a handle on it.
Malt ? The consolation of old age !
Danny.