Damage
Considering the fact that the aircraft in question is a 767-200, the short fat version, they must have done something seriously wrong at rotation to drive the tail that hard into the ground.
Wrong at rotation could of course be the result of wrongdoing in the T/O performance calculation as done previously in Melbourne, to name just an example.
Still, on rotation, there is a definite pitch attitude that should not be exceeded before the aircraft actually lifts off!