What went wrong, it's simple we don't fly to emerging markets such as Africa and Brazil. Service standards have dropped despite what they say. We don't offer the passengers the experience of the A380 whilst our competitors were quick to jump on the bandwagon. Finally the middle east has far and away surpassed the competition in terms of being the air transport hub of the world; plus it's respective airlines provide service and cabin standards that are superior to that of CX.
Last edited by Threethirty; 3rd Apr 2013 at 12:25.