They use the same principal with us now, as they started with pax.
FLY TO DUBLIN FOR €1.99
Add EU levy, admin fee, taxes, check-in fee, bla bla bla and that €1.99 turns into €100.
FLY FOR RYANAIR €120,000 salary on a 5/4 roster
Sounds lovely, but read between the lines and you get a poor deal compared to similar operators.