End of 'free' admin charges with the Ryanair cash passport
I knew this day would come sooner or later, once the OFT made their ruling a few months ago. The bottom line is literally the bottom line; if a flight, including charges, is'nt value for money, fly with somebody else. As simple as that.
Personally, I only fly Ryanair when they are significantly cheaper than the alternatives (this has nothing to do with their service- more to do with my sincerely held feeling that they are willing me to fall foul of their regulations so that they can sting me with some charge or another). I rarely fly easyjet since they introduced their £9 booking fee. I'm a single traveller who books one way flights - the traditional carriers tend to work out cheaper when baggage and fees are taken into consideration. Vote with your feet I say. If you can get a better deal elsewhere then go for it!
I am intrigued to see what they do to entice people into keeping the card. It had one of the worst foreign exchange rates when I got it. Now it's one of the best (a 'limited' promotion which still seems to be ongoing). Wonder whether they'll offer anything else to keep hold of their customers...