- Treats its passengers with courtesy
- Does not abandon its passengers to their own fate should the aircraft become unserviceable
- Has a decent level of customer services
- Does not indulge in high pressure sales tactics throughout the flight
- Does not cut every possible corner, in order to maximise profits
- Does not challenge its commanders' fuel decisions
- Does not consider a Mayday event to be 'routine'
- Is run by someone who both respects and is respected by customers and employees alike
- Employs its own aircrew
- Employs its own cabin crew
Based on the above then BA is not a real airline unless you call abandoning passengers when its crew go on strike yet again, flying when engines out from LAX, abuses customer data and is convicted in attempting to get passengers to change airlines, gets its maintenance so screwed up that a pilot gets sucked half way out a cockpit window, lands on no fuel......................and the list goes on.
Then again BA uses its
PR budget and has done so for years to upgrade Editors and Journalists to ensure good
PR.