Yes, lies, damned lies and statistics is right.
You cannot just grab May 2012's figures, make sweeping statements about maintaining a double market share over the next airline and then somehow translate that into things not changing much over time. I don't have the time to drag out all the references, but yes, delving back into time: about 10-15 years ago Qantas International had a bit over 35% of the traffic out of Australia. Now it has 18%, and the Group has 26% of the traffic when you include Jetstar. So overall, over time, yes, market share has been lost.
There are a number of reasons for this: extra capacity is one very big reason but the other reason is we have driven customers to that alternative capacity. You just have to ask Joe Public - they "used to fly Qantas but, sorry, now I am flying XYZ." I have alluded already to the reasons why QF has driven customers away.
Last edited by Ushuaia; 30th Aug 2012 at 00:49.