The time may arrive relatively soon when competing with Ryanair becomes easier, for 2 reasons.
First, a big chunk of their "war-fund" has been amassed by buying airframes from Boeing at (lets say) 50% of list value & selling them on, post-delivery, to the leasing agencies at (perhaps) 90% of list value.
300+ aircraft x 30? million bucks means you can sell those tickets real cheap.
Either not paying, or paying in the cheapest country, your employees social charges, how much has that netted them this last 10+ years ?
Both of these scenarios are shortly to be terminated. At this point it will be easier to compete on quality/price, as that headline 10€ fare blinding everyone will soon be a thing of the past.
Doubt they will go bust/close shop, but, for sure the ticket prices are going up, & the "price -sensitive" (
) / classy / go for a weekend on the p1ss pax that spend their weekends going from Liverpool to Barcelona will cease to exist.
I can't find too many reasons to regret that, having looked aghast in the past at Ryanairs "weekend crop".
that I have dumped for the weekend in some previously unsullied spots. Cringe doesn't begin to cover it
