... so I'd like to buy things as cheap as possible.
So, I want a cheap airline ticket for myself. But I also want
- a good service on board
- clean, nice-to-look-at and well maintained airplanes
- well trained crews
- a reasonable baggage-allowance
- convenient connections and
- comfortable facilities at the airport.
So that's WhizzAir's or Ryanair's price levels at LH's or Singapore's service levels. Will that work?
If the LH management thinks it can compete with Ryanair, they're dead wrong. MOL is probably already rubbing his hands in expectation of this uneven fight (
Datei:Ryanair auf wiedersehen Lufthansa.jpg).
LH appears to walk into a trap and as a consumer I can see, that I am not impressed about what I am getting already today:
- an outdated business class on long haul services
- an apron parking position in FRA when arriving from a long haul flight (and then a nice, crowded bus ride)
- crappy seats in Eco on the short hauls
- pitiful rubber-like sandwiches on inner European trips. I could go on.
I don't know what the smart solution is, but purchasing the wrong airlines (and then selling them with a massive loss) while downgrading the service of their main product won't work, I'm afraid.