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Old 2nd Jun 2012, 14:08
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Skipness One Echo
 
Join Date: Aug 2002
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several new routes have been identified by the new owners for returning aircraft, a permanent c-check spare aircraft and who knows about routes from Scotland to London yet?
If they want to survive the winter, I suspect they need to lose about a third of that capacity. New routes need start up costs and lose money for an unknown period, coupled with going into the winter season, added to no longer being a STAR Alliance affiliate, running a company with a brand that's just been buried in the mind of the market. A ruthless focus on costs and revenue will be essential in that first period. Unless Virgin are going to guarantee them a subsidy on Scotland -London, I can't see it, particularly as the numbers never add up using the ERJ-145.

Last edited by Skipness One Echo; 2nd Jun 2012 at 14:09.
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