This is probably a naive question but the last time I looked, BA shorthaul from Gatwick seemed to be more expensive than Easyjet for comparable flights. If revenue is higher but profit tudns into loss, the obvious conclusion is that BA has higher costs at LGW than Easyjet.
Granted Easy has more aircraft at Gatwick than BA so benefits from scale but what are the big extra costs that causes BA shorthaul to lose money.
Wages ? Old aircraft burning more fuel ? Longer turnaround ? Not imposing baggage charges ? Something else ? I'm sure everything contributes but am interested to know which are the major factors and not just minor
Are there any things that BA can do to make themselves nearly on a par in terms of costs ?
Yes......become EZY or FR and all that goes with it. It appears that most punters these days don't care how they are treated or travel. It is there right to have a cheap flight, and the government should ensure it. Who gives a toss about service these days. MOL is very rich as a result.